The Streaming Paradox: Convenience vs. Complexity – [LS18 ]
Discover how platforms that once revolutionized media consumption are now grappling with challenges reminiscent of traditional cable models.
From Hype to Hallucination: How AI Is Transforming Branding, Strategy, and Business – [LS17]
Discover how AI is transforming branding, strategy, and business across industries. Explore actionable insights, common AI misconceptions, and emerging trends.
The Seven & i Holdings Strategic Transformation (DEEP DIVE)
This analysis delves into the potential acquisition by Alimentation Couche-Tard, examining its implications for the global convenience store landscape.
How to leverage Brand: Lessons from Seven&I Holdings – [LS16]
Let's take a look into the masterclass in strategic brand management Seven & i Holdings is orchestrating.
How to understand Brand DNA: LEGO and Benetton Case – [LS15]
In this edition we're about to dive deep into the cultural codes that make or break iconic brands like LEGO and Benetton.
How to leverage open source for brand building – [LS14]
Unlock the secrets of "Open Source Branding" with lessons from Bellingcat's transparency and Haier's adaptability.
Blow up the silo – [LS13]
What Brands can learn about the unexpected collaboration between Keanu Reeves and China Miéville!
Impactful brand strategy isn’t a sprint, but a marathon – [LS12]
Challenging the norm, we explore if success truly hinges on venture capital, the perceived accelerator for rapid business growth.
How to Build for brand equity- [LS10]
his post delves into building brand equity through product performance and alignment with customer values
Brand is not a campaign- [LS9]
We discusses the pitfalls startups face when conflating 'brand' and 'campaign', highlighting the importance of strategy."